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  • 27
    Dec
    2012
    2:19pm, EST

    Gossip protects us from the slackers in the group

    Getty Images stock

    By Cari Nierenberg

    Gossip usually gets a bad rap, but a new study suggests it can do some good: It might discourage some of us from slacking off. 

    The study reveals that the good form of gossip can protect a group from individuals looking for a free ride, which can be a good thing for co-workers on a project team, students in a study group, or parents serving on a school committee, to name a few.

    We tend to think of gossip as the nasty rumors spread behind someone's back or what busybodies blabber about for lack of anything better to say. But it can be more than that, says study author Bianca Beersma, PhD, an associate professor in the department of work and organizational psychology at the University of Amsterdam in the Netherlands. "Gossip is not merely a trivial activity, nor is it always detrimental to group functioning," says Beersma says. "It can serve neutral and even positive functions for groups."

    In one experiment, published in the Journal of Applied Social Psychology, 221 college students completed a questionnaire rating people's main motives for gossiping.

    They found that exchanging and validating information was the most important reason to instigate gossip. Students also rated its negative influence as the least important reason to gossip, and its social enjoyment and group protection ranked second and third, respectively.

    As a result, Beersma suggests that malicious gossip may be a relatively infrequent type, but its consequences may be disproportionately large -- such as when gossip is part of bullying someone for a long period of time. 

    In another experiment, the same college students read a situation describing an employee who was not doing their fair share at work. Study participants were then told to imagine they ran into a friend or a co-worker at a bus stop after leaving their job and asked whether they would gossip about the annoying slacker at work.

    Researchers found people were more likely to gossip about a co-worker who was slacking off to another colleague, and the main reason was to protect other group members from this norm-violating behavior. 

    For example, it's always tempting for some individuals to slack off in a group project, contribute little, and let others do the work. But the study found that one of the motives to gossip was to warn other group members about someone who was looking for a free ride who could hurt the rest of the group's overall performance. 

    "Our study clearly shows that there is more to gossip than just the malicious aspect," says Beersma. "We are in need of a more nuanced view of gossip to enable organizations to benefit from its positive aspects."

    But when it comes to workplace gossip, Beersma says the biggest challenge for an organization and its employees is to distinguish between positive, group-protecting gossip and the malicious, self-interested kind. 

     

     

     

     

     

     

     

     

     

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  • 20
    May
    2011
    9:46am, EDT

    Why we can't take our eyes off celeb gossip sites

    Jason Merritt / Getty Images

    Hey, Arnold: We seeeee you.

    By Melissa Dahl, NBC News

    If you haven't been able to tear your eyes away from all the Sperminator stories this week, new research suggests a reason why: When you've heard negative things about a person, his face is more likely to catch your eye. Finally, science provides an excuse for all the time you waste on celebrity gossip sites.

    "What we know about someone influences not only how we feel and think about them, but also whether or not we see them in the first place," write the study authors, led by Lisa Barrett, a Northeastern University psychologist. Most of us believe that what we see influences what we feel -- but in this case, what the volunteers felt about a person's face influenced whether they saw it at all.

    Here's how they did it: Researchers showed participants two pictures, one in each eye. "To understand the experiments, you’ll need a little background information: When I show you two pictures, one in each eye, you will see only one of them. That's just the way the brain works," Barret explains. "It might flip back and forth, but you will only see one at a time. It’s involuntary."

    They showed participants an image of a neutral, androgynous face in one eye, and an image of a house in the other. If they'd told the volunteers something negative about the face -- for example, that the person threw a chair at a classmate -- the volunteers were more likely to focus on the face than if they hadn't been told any gossip. "There is something special about this negative information -- you’ll be more conscious of a face when you know something bad about it," Barrett says. "So gossip has an effect on how your visual system works."

    The findings also reveal some surprises about how our visual system works: Past research has suggested that it doesn't matter if you dislike -- that shouldn't influence whether you see it or not. But this study suggests the opposite.

    Also, it tells us something surprising about how the visual system itself works.  Scientists have found that when you show separate images to the two eyes, as we did in these experiments, it is supposed to be a test only of the visual information available – what you know, or your prior experience, is supposed to have no influence at all.   If a picture is bright, or if it has high contrast (dark and light), you are more likely to see it.  Whether you dislike something is not supposed to influence whether you see it or not, but it does. 

    It's a fun psych study -- but as for real-life implications, Barret suggests that this phenomenon may have evolved to protect us from liars and cheaters. "If we see them for longer, we can gather more information about their behavior," she says.

    Follow Melissa Dahl on Twitter: @melissadahl.

    If we see them for longer we can gather more information about their behavior.

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Melissa Dahl is a health writer and editor at msnbc.com and TODAY.com.

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